pricing-breakdowns
Maya Period Tracker Pricing: What You Pay and What It Costs You
Maya is free to download but runs on ad SDKs that harvest your cycle data. The real price is your reproductive health information sold to advertising networks.
What Maya Costs in Money Maya is a free period tracking app. You download it, open it, and start tracking without paying anything. If a premium tier exists, it removes ads and may add analytics features. The free version works for basic cycle tracking. Zero dollars beats any subscription if you are looking at sticker price alone. But sticker price is not total cost. What Maya Costs in Data Maya makes money through advertising. The app embeds software development kits (SDKs) from ad networks into its code. These SDKs run alongside the app and send data to ad platforms. Privacy International investigated Maya in 2019 and found it was sharing intimate health data with Facebook's SDK. The data included contraception methods, moods, and sexual activity. This sharing happened before users had agreed to Maya's privacy policy. The app was transmitting data to Facebook the moment it opened. This is not a bug. This is how ad funded apps work. Ad SDKs need data to target ads. The more personal the data, the more valuable the targeting. Reproductive health data is among the most personal data a person creates. The Ad SDK Problem When people hear "ads," they picture banner placements. The real