Clue App Pricing: Free vs Clue Plus at $9.99/mo

Clue

Free / $9.99/mo

per month

Floriva

From $2.99/month

per month, no data sold

Clue Pricing Tiers

Clue pricing tiers vs Floriva
Plan	Price	Ads?	Account Required?	Data Location	GDPR Protected?	Subpoenable?
Clue Free	$0/mo	No	Yes	Clue servers (Germany)	Yes	Yes
Clue Plus	$9.99/mo	No	Yes	Clue servers (Germany)	Yes	Yes
Floriva	$2.99/mo	No	No	Your device	N/A	No

Hidden Costs You Won't See on the Pricing Page

⚠ Account creation with email is required — there is no anonymous use
⚠ Data is stored on Clue's servers in Germany, meaning it is accessible via international legal processes including US subpoenas
⚠ GDPR compliance protects against commercial misuse but does not shield data from law enforcement subpoenas
⚠ Research data sharing program enrolls users by default in some jurisdictions — opt-out required
⚠ Clue Plus costs $59.99/yr — significantly more than Floriva's $24.99/yr

Clue’s Pricing Model Is Honest

Clue operates differently from most period trackers. The free tier has no ads and is not funded by selling user data — it is subsidized by Clue Plus subscribers. Clue Plus costs $9.99/mo or $59.99/yr and adds advanced health insights, partner tracking, and research features.

This is worth acknowledging directly: Clue’s business model is more aligned with user interests than Flo’s. Clue has not faced FTC enforcement for data sharing. Data is stored under German law with GDPR protections.

If budget is the deciding factor, Floriva at $2.99/mo or $24.99/yr costs significantly less than Clue Plus.

GDPR is a robust commercial privacy regulation. It prevents Clue from selling your data, sharing it with advertisers, or using it in ways not disclosed in the privacy policy. It does not protect against:

Law enforcement subpoenas. US authorities can submit legal requests to European companies for data on US residents. These are processed through international legal cooperation agreements (Mutual Legal Assistance Treaties). GDPR does not block this pathway.

Data breaches. Server-side storage carries breach risk regardless of jurisdiction or compliance status.

For most users, GDPR protection is sufficient. For users in US states with criminal abortion restrictions — where prosecutors have sought period tracking data — the subpoena pathway is a real consideration.

Architectural Privacy vs Policy Privacy

Clue’s privacy protections are policy-based: the company commits to not misusing your data, and German law enforces that commitment. This is meaningful.

Floriva’s privacy protection is architectural: your data is stored on your device and never transmitted to a server. There is nothing on Floriva’s side to subpoena, breach, or share. No policy change, no court order, and no breach can expose data that does not exist on a server.

Floriva costs $35 less per year than Clue Plus.

Clue Plus costs $59.99/yr — 2.4x the cost of Floriva's annual plan at $24.99/yr

Source: Clue pricing page

Clue free tier includes full cycle tracking with no ads — funded by Clue Plus subscriptions rather than data monetization

Source: Clue privacy policy

Is Clue safe to use in the US given abortion laws?

Clue has stronger privacy practices than most period trackers. Data is stored in Germany under strict GDPR rules. However, US authorities can and do submit legal requests to European companies for data on US users. GDPR protects against commercial misuse, not law enforcement subpoenas. For users in states with abortion restrictions, server-side storage carries inherent legal risk regardless of where the server is located.

What is the difference between Clue free and Clue Plus?

Clue's free tier includes cycle tracking, period predictions, and symptom logging with no ads — a stronger free offering than most competitors. Clue Plus adds advanced health analysis, partner tracking, and research participation features. Both plans store data on Clue's servers in Germany.

How does Clue pricing compare to Floriva?

Clue Plus is $9.99/mo or $59.99/yr. Floriva is $2.99/mo or $24.99/yr — $35 less per year. Clue stores data on servers; Floriva stores data on your device.

Tired of paying for an app that sells your data?

Floriva starts at $2.99/month. No data sold, no account required.

Clue vs Floriva — Pricing Comparison
	Clue	Floriva
Pricing model	Free / $9.99/mo	From $2.99/month
Data sold	Documented	Never
Free trial	Limited free tier	14-day full trial

Floriva is From $2.99/month — and stores your data on-device, not on a server.

Frequently Asked Questions

Does Clue sell user data?

Clue states it does not sell user data and has not faced FTC enforcement. The company's business model is subscription-based (Clue Plus). Clue is incorporated in Germany and complies with GDPR, which restricts commercial data sharing.

What does GDPR compliance mean for US users?

GDPR is a European regulation that restricts how companies process personal data for commercial purposes. For US users, it means Clue cannot sell or misuse your data under EU law. It does not prevent Clue from responding to valid legal requests from US law enforcement — those are handled through international legal cooperation frameworks.

Is Clue free actually free?

Yes. Clue's free tier includes core cycle tracking features with no ads. Clue funds this through Clue Plus subscriptions rather than data monetization, which is a materially different model than Flo's ad-supported free tier.

Why would someone choose Floriva over Clue?

Clue is the best major period tracker from a privacy policy perspective. Floriva offers a different value: architectural privacy. With Floriva, data never reaches a server, so there is nothing to subpoena or breach regardless of legal jurisdiction. For users in high-risk legal environments, architectural privacy matters more than policy-based privacy.

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