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How to Leave Ovia and Switch to a Private Period Tracker

Ovia was acquired by Labcorp in 2021. Here's how to export your fertility and cycle data, delete your account, and move to an on-device tracker.

Why the Labcorp acquisition matters Ovia launched as a fertility and cycle tracking app aimed at people who wanted more data than typical period trackers offered. BBT logging, ovulation windows, symptom tracking, pregnancy progression. For a long time, it was a credible choice in the fertility space. In 2021, Labcorp acquired Ovia Health. Labcorp is not a tech startup. It is one of the largest clinical diagnostics companies in the United States, running laboratory testing for millions of patients and working directly with healthcare payers and employers. The acquisition did not automatically mean your data was sold or misused. But it changed who holds the data and what interests they have. A healthcare diagnostics company acquiring a consumer fertility app is not acquiring it for the interface. The data is the asset. Your cycle logs, fertility tracking, pregnancy data, and health notes are now inside an organization whose business model is built on health data infrastructure. No FTC enforcement action has been confirmed against Ovia or Labcorp related to this data. But the question of who controls that information, and under what business conditions, is different after 2021 than it