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Clue Plus Pricing: What $9.99/mo Gets You (and What It Doesn't)

Last updated: March 31, 2026

TLDR

Clue Plus costs $9.99/mo or $59.99/yr for advanced health reports, birth control tracking, and cycle health analysis. Clue has no documented data-selling history and is GDPR-compliant. But it still requires an account and stores data server-side. For users primarily concerned with privacy architecture rather than health report depth, Floriva covers core tracking at $2.99/mo with on-device storage.

Clue

Free / Plus $9.99/mo

per month

vs

Floriva

From $2.99/month

per month, no data sold

Clue Pricing Tiers

Clue pricing tiers vs Floriva
PlanPriceAds?Account Required?Data LocationSubpoenable?
Clue Free$0/moNoYesClue serversYes
Clue Plus$9.99/moNoYesClue serversYes
Floriva$2.99/moNoNoYour deviceNo

Hidden Costs You Won't See on the Pricing Page

  • Account creation links your identity to your reproductive health data on Clue's servers
  • GDPR compliance limits commercial data use but does not prevent court-ordered data production
  • Even the free tier requires account creation, which ties your identity to your data
  • Research data sharing program enrolls users by default in some jurisdictions; opt-out required
  • Price has increased over time; earlier pricing was lower
  • Clue Plus costs $59.99/yr, significantly more than Floriva's $24.99/yr

Understanding Clue’s Pricing Structure

Clue operates two tiers: a free tier and Plus at $9.99/mo or $59.99/yr. The free tier is fully functional for core period tracking. No ads, decent symptom logging, cycle predictions. Plus adds the health analysis layer: birth control tracking, detailed cycle reports, symptom correlation analysis, and partner sharing.

Compared to Flo, Clue’s pricing has a meaningful advantage at the free tier. Flo’s free tier shows behavioral ads targeted with health data. Clue’s free tier is ad-free. You are not funding the product with your data in the same way.

What You Are Paying For With Plus

The Plus features are health monitoring features, not privacy features. Cycle health reports correlate your logged symptoms with your cycle phase to surface patterns. Birth control tracking adds reminders and tracks your specific method. Symptom correlation analysis compares your logged data against cycle patterns. Partner sharing lets someone else see your cycle predictions.

These are useful features for users who are managing a specific health condition, tracking fertility, or coordinating with a partner. For users who primarily want to know when their period is coming and log basic symptoms, the free tier covers the use case.

The Privacy Picture at Both Tiers

Clue’s privacy story is the same at both tiers. You create an account. Your cycle data, symptom logs, and health information are stored on Clue’s servers in Berlin. GDPR protects your data from commercial misuse. A valid court order can still compel Clue to produce it.

Paying for Plus does not change any of this. The $9.99/mo buys features, not a different data architecture. If your concern is structural data privacy, the upgrade decision is separate from the privacy decision.

What GDPR Does Not Protect Against

GDPR is a robust commercial privacy regulation. It prevents Clue from selling your data, sharing it with advertisers, or using it in ways not disclosed in the privacy policy. It does not protect against two things: law enforcement subpoenas, and data breaches.

US authorities can submit legal requests to European companies for data on US residents through international legal cooperation agreements. GDPR does not block this pathway. For most users, GDPR protection is sufficient. For users in US states with criminal abortion restrictions, where prosecutors have sought period tracking data, the subpoena pathway is a real consideration.

Architectural Privacy vs Policy Privacy

Clue’s privacy protections are policy-based: the company commits to not misusing your data, and German law enforces that commitment. This is meaningful. Floriva’s privacy protection is architectural: your data is stored on your device and never transmitted to a server. No policy change, no court order, and no breach can expose data that does not exist on a server.

Comparing to On-Device Alternatives

Floriva costs $2.99/mo and includes on-device storage with no account required. That is $7 per month less than Clue Plus and $6 per month less than Clue Plus annual pricing. Floriva’s feature set is more limited than Clue Plus, particularly on health reporting. But for users who are not actively using the health analysis features and are primarily concerned with where their data lives, the price difference is significant and the privacy architecture is structurally stronger.

Clue Plus costs $9.99/mo or $59.99/yr, making it the second most expensive mainstream period tracker after Natural Cycles

Source: Clue pricing page

Clue Plus costs $59.99/yr, 2.4x the cost of Floriva's annual plan at $24.99/yr

Source: Clue pricing page

Clue free tier includes full cycle tracking with no ads, funded by Clue Plus subscriptions rather than data monetization

Source: Clue privacy policy

Q&A

Is Clue safe to use in the US given abortion laws?

Clue has stronger privacy practices than most period trackers. Data is stored in Germany under strict GDPR rules. However, US authorities can and do submit legal requests to European companies for data on US users. GDPR protects against commercial misuse, not law enforcement subpoenas. For users in states with abortion restrictions, server-side storage carries inherent legal risk regardless of where the server is located.

Q&A

Is Clue Plus worth $9.99/mo?

Clue Plus is worth it for users who actively use the health analysis reports, birth control tracking, and cycle correlation features. If you primarily track your cycle dates and log basic symptoms, the free tier covers most of what you need. The core privacy architecture is the same between free and paid: both require an account and store data server-side.

Q&A

Is Clue free tier enough for basic period tracking?

For most users who need cycle predictions, period reminders, and basic symptom logging, Clue's free tier is functional. The upgrade to Plus is worth considering if you use birth control tracking, want detailed cycle health reports, or use the partner sharing feature. Privacy-wise, free and paid tiers are identical.

Q&A

How does Clue Plus compare to Floriva on price?

Clue Plus is $9.99/mo. Floriva is $2.99/mo. Floriva is substantially cheaper and uses on-device storage with no account required. Clue Plus has deeper health reporting features. For users whose primary concern is privacy architecture rather than health report depth, Floriva is the lower-cost option with stronger structural privacy.

Tired of paying for an app that sells your data?

Floriva starts at $2.99/month. The app sells software, not your data.

See plans & pricing
Clue vs Floriva — Pricing Comparison
Clue Floriva
Pricing model Free / Plus $9.99/mo From $2.99/month
Data sold Documented Never
Free trial Limited free tier 1-month full trial

Floriva is From $2.99/month — and stores your data on-device, not on a server.

Frequently asked

Frequently Asked Questions

Does Clue Plus improve your data privacy?
No. Clue Plus adds features, not privacy controls. The data architecture is identical between Clue's free tier and Clue Plus: both require account creation, both store data on Clue's servers, and both can receive subpoenas. Paying for Clue Plus does not change where your data lives or who can access it.
Does Clue sell data to advertisers?
Clue does not run an advertising business and has no documented history of selling user data to advertisers or data brokers. This distinguishes it meaningfully from Flo's pre-2021 practices. Clue's business model is subscription-based, which removes the commercial incentive to monetize user data.
What does GDPR compliance mean for US users of Clue?
GDPR is a European regulation that restricts how companies process personal data for commercial purposes. For US users, it means Clue cannot sell or misuse your data under EU law. It does not prevent Clue from responding to valid legal requests from US law enforcement; those are handled through international legal cooperation frameworks (Mutual Legal Assistance Treaties).
Is Clue free actually free?
Yes. Clue's free tier includes core cycle tracking features with no ads. Clue funds this through Clue Plus subscriptions rather than data monetization, which is a materially different model than Flo's ad-supported free tier.
Why would someone choose Floriva over Clue?
Clue is the best major period tracker from a privacy policy perspective. Floriva offers a different value: architectural privacy. With Floriva, data never reaches a server, so there is nothing to subpoena, breach, or share regardless of legal jurisdiction. For users in high-risk legal environments, architectural privacy matters more than policy-based privacy.
What does Clue Plus add over the free tier?
Clue Plus adds cycle health analysis reports, birth control tracking and reminders, Clue Connect (partner cycle sharing), and advanced symptom correlations. These are health monitoring features that require historical data analysis. The free tier covers basic cycle tracking, period reminders, and a reduced symptom logging set.

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